Fred studied Fine Art Painting at Chelsea School of Art, whilst also working in-house and on-set in various creative roles for London based advertising agencies and production companies. For the last ten years he has designed a broad range of work from feature films and commercials, through to innovation and experiential campaigns.

Recent commercials include ‘Rolls Royce X Iris Van Herpen’ directed by Rankin and IWC Watches starring Lewis Hamilton. Fred’s most recent feature films include ‘All My Friends Hate Me’, shown at theatres across the UK and America as-well-as screening globally at festivals including Tribeca, BFI London Film Festival and more.