Too Good To Wait



Too Good To Wait, this years Christmas campaign from Waitrose, is made up of 6 x 30 second films. Each film centres around a traditional Christmas activity; charades, a wintery walk, the Christmas concert, that is eagerly sped through so another delicious Waitrose Christmas dish can be enjoyed. The first in the series, and Production Designer John Beard’s favourite, shows a Christmas concert where a pianist speeds through a rendition of Jingle Bells as quickly as possible after learning that Heston from Waitrose Chocolate and Sour Cherry Crumble Mince Pies were waiting to be served. Alongside John the job was styled by Niamh Coulter and ably assisted by propmasters Aaron Batterham, Dan Bryant and Simon Clifft. Shot in 8 days on location it was directed by Outsider’s James Rouse. 

The office will be closed from 1200 Thursday 21st of December and will reopen on Monday 7th January at 0945. We will be picking up emails in the interim and responding accordingly.

Merry Christmas and a Happy New Year to all!